An Interesting Article About Twitter Advertising

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Twitter Gives Advertisers Another Option, Website Cards, To Drive Click-Throughs

"Today, we’re introducing a powerful creative ad unit called the Website Card — a new way for advertisers to easily surface website content within a Tweet and drive relevant traffic to any page of their site, such as their home page, product page, or an important blog post.

This card allows users to easily discover interesting content while giving advertisers the ability to drive a higher volume of URL clicks since users are able to preview an image, related context and a clear call to action in their timeline before tapping."


http://feeds.marketingland.com/~r/mktingland/~3/XUFo6NkvSU8/twitter-releases-another-ad-unit-website-cards-81721

To find out more about "Twitter Gives Advertisers Another Option, Website Cards, To Drive Click-Throughs" and online marketing, click here

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